Polyvore, Polyvore, Polyvore. Everyone is raving about Polyvore. The fashion elite and artistic sorts are all up in arms about the fabulousness of Polyvore. In my true fashion of style cluelessness, what the heck is Polyvore?
What Is Polyvore?
With 6.5 million monthly unique visitors, Polyvore is the web’s largest community of tastemakers where people can discover their style and set trends around the world. Trendseekers and shoppers alike come to Polyvore to discover the hottest brands, products, trends and looks.
A Nike creation on Polyvore
What Do You Do With Polyvore?
I have only been playing around with it for a few days, but ultimately I have worked out a few key things. It would seem one uses Polyvore to create little collages, known as ‘Sets’, of things you like or want. Back in my day, one would cut things out from a magazine that they wanted to buy. Polyvore is basically that but taken online and far more interactive.
Instead of just having a collage of useless images of items that you have to hunt down, each image is linked to the relevant online store that you can buy it from. Far more intelligent than the old magazine clipping technique.
Now there are already a huge amount of brands, eg Victoria’s Secret and Nike, who have signed up to have all their products included. I think Polyvore would be a pointless web tool if it was limited to only those brands who signed up, but luckily that isn’t the case. Users can install a ‘Clipper’ to their bookmarks bar, so when they are browsing any website, they can ‘clip’ something and add it to Polyvore. For those of you using Pinterest, it is the same thing as using the ‘Pin’.
The Polyvore capabilities also include an export function, so if you have a blog (like me) and you want to share your creation, you can export it. Read on to see my first attempt.
What I Think
I love the idea of this website. Really, I do. But there is one thing that bugs me. You still need to have style for it to work.
I enjoy browsing all the images of lovely clothes, pretty shoes and outrageous bags, but compiling an outfit is hard work. I know I can’t do it in real life, and it seems I can’t do it virtually either. Here it is, attempt Numero Uno (it is meant to be a work type outfit)…
£340 – paulsmith.co.uk
$1,650 – miumiu.com
$60 – maxandchloe.com
£144 – kabiri.co.uk
$38 – nordstrom.com
$25 – macys.com
£11 – harrods.com
Have you tried Polyvore? What do you think of it? What do you think of my first attempt? Let me know by commenting below!