Natural beauty is booming. Natural skincare and anti-aging in the wellness sector has over taken wellness travel as the fastest growing interest. The problem lies with the growth – the more growth there is the more confusion there can be. So, how do you find the ultimate toxic free product?
The beauty market is huge, and it’s rife with green washing. Without expert guidance it’s almost impossible to find that perfect ‘clean’ product. Many people have turned to some homemade alchemy, where the only decision left to ensure there are no chemicals is to make it yourself. A quick Google search brings you about 13,600,000 results in 1.11 seconds. Easy A. But is it really better than bought natural skin care? Natural beauty expert, Belinda Hughes, gives us the answers.
When you make your own skincare you’re simply mixing up raw ingredients. Skin care works by the formulation being mixed to ensure proper delivery into the skin to achieve a result. It’s often that the extracted antioxidants from plants are also part of the delivery system, not only making sure the product reaches further than just on top of your skin, but also delivering beneficial ingredients that are going to achieve a result. In many cases, simply putting a raw ingredient on your skin does nothing but sit on top and feel nice.
There is a huge trend of using oils on the skin, which can be extremely beneficial when done correctly. However, without a beauty therapy or cosmetic chemistry diploma you don’t really know what oils do in the skin. Each oil has a different comedogenic level (pore clogging) and hydration level. If you put the wrong oil on your skin as a moisturizer, in the medium to long term you will have adverse effects. For example, the popular coconut oil put raw on your face will cause underlying congestion in the wrong skin type, which ends up being the opposite of what you want to achieve in your skin. Oh and apple cider vinegar is not only clearing your acne but completely stuffing up your delicate acid mantle in the long term.
The booming skin care (not so) cottage industry
Now there are much fewer reasons to make your own skincare at home as there is an explosion of natural and organic skin care products hitting the market. Natural skin care is the largest growing market (by about 10% more than traditional cosmetics) and there are many online retailers, health food stores and even beauty clinics now stocking these products. With a simple Google search you can find where to buy these safe products and often be able to tap into free advice at the same time from the retailer.
Some things just don’t mix
If you are still keen about mixing your own products at home, beware. Without those cosmetic chemistry qualifications you could potentially mix up something that irritates the skin more than it helps. There are some essential oils/food/oil combinations that just don’t mix. Of course this is trial and error but existing skin care has already done this for you. Sometimes it’s better to be safe than sorry.
The ultimate skin food recipe
Our skin is our body’s largest detoxifying organ so what ever we eat has a huge impact on the health of our skin. I’m going to share with you my favourite smashed avocado skin food:
- Mix half an avocado (for essential fatty acids, which are essential to skin health)
- Squeeze in some lemon (vitamin, fights UV damage)
- Stir in some fetta (hydrating)
- Mix the ingredients together to form a paste, spread the paste over your favourite spelt based toast and enjoy.
The truth is, food is more beneficial to our skin when we consume it, as its intended purpose. Plus making your own skincare is time consuming and you miss out on all those pretty bottles that are now available with natural brands.
For more useful advice on what to buy for healthy skin, check out Belinda’s online magazine, Natural Beauty Expert.
About Belinda Hughes
Belinda is a professional beauty therapist who is changing the face of healthy skin. She has a passion for natural beauty, toxic free health and well-being. Drawing on her extensive experience from over 10 years with natural beauty products and day spas, Belinda has combined that experience into her own skin clinic.
Along with her love for writing and training, she also educates consumers and industry professionals on what natural beauty means. Belinda’s background in communication, education and professional skincare was the perfect launch pad for her online magazine, Natural Beauty Expert.
Because natural beauty is luxurious and sexy and I would never make you whip it up yourself in your kitchen, ain’t nobody got time for that!