You all know how petrified I am of aging. I would do ANYTHING to stop it…. well excluding eating well and exercise, but let’s not get picky. For as long as I can recall I have focused my anti-aging efforts on my face and body, so little did I know there was anything I could do about my hair!

In one of my many intense thinking zones I thought about what my hair was like when I was little. It was so soft and my softened wavy ringlets would bounce up and down as I walked. Gosh that hair was to die for! As an adult, of course I make an effort to keep it manageable or to style it how I want, but it just doesn’t have that same ‘youthfulness’.

It looks like there is nothing to worry about now because British haircare company Alterna have come up with an amazing anti-aging hair care line. Today I am going to share with you what I thought about the Shampoo & Conditioner but first, here is how Alterna describe the line:

The Caviar Anti-Aging complex addresses natural, chemical and environmental aging by infusing hair with the latest age defying technologies to restore hydration, strength, vibrancy and elasticity. Seasilk®, a unique combination of marine botanicals that provides essential nourishment, while increasing follicle hydration and moisture retention and Omega-3 rich Caviar Extract, are infused into each Caviar Anti-Aging product to visibly halt the signs of aging, resulting in revitalised, more  youthful looking hair immediately and for years to come.

Statistical research shows that Seasilk® improves overall appearance of hair, helps with detangling, increases follicle hydration, increases shine, reduces environmental and chemical damage and refines the overall texture of the hair. 100% of women showed visible improvement in shine, texture, softness and manageability after just one use.

Additionally, Enzymetherapy® assists in the delivery effectiveness of the Seasilk® and other essential ingredients by providing the enzymes required to transform ingredients into structures the hair and follicle can easily absorb.

Having read that you would think there would have to be some SERIOUS chemicals to do what it claims. What shocked me was what wasn’t in the products ….

  • No Sulfates
  • No Parabens
  • No Gluten
  • No TEA
  • No DEA
  • No PABA
  • No Paraffin
  • No Phthalates
  • No Petrolatum
  • No Mineral Oil

After reading all the above I was starting to doubt it’s ‘powers’. It was starting to sound like a magic potion, and except for that 9 months in 1999 where I was bordering on gothic, I don’t really believe in witchcraft.

What I Like …..

  • After one wash my hair was softer and my usually frizzy waves turned into defined tousled ringlets
  • After using for a few weeks my hair is even softer, less frizzy and easier to work with
  • No dandruff and less itching
  • Looks good even after I just wash and leave it to air dry
  • The premium packaging  means there is never any leaking and you don’t have to worry about water seeping into the bottle. Oh and it looks fancy too!

What I Don’t Like …..

  • I am yet to find anything.

On a serious note, this is my new favourite shampoo & conditioner. I am really excited to see how my hair will continue to improve and if it will keep my frizzy hair at bay through an Australian summer.


Caviar Moisture Shampoo – AU $37.95 rrp
Caviar Moisture Conditioner – AU $39.95 rrp

Alterna is stocked in high end boutiques and salons in Australia. Phone 1300 437 436 to find your nearest.
You can also purchase online from Look Fantastic with their worldwide shipping option.

Alterna Caviar Anti-Aging also available in Volume or Coloured formulas. To find out about Alterna and their haircare products visit their website.

Other Blog Reviews

A Girl’s Gotta Spa has a delightful mother and daughter story.

This product was provided for consideration

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