Posts in Aromachology

Amazon Luxury Beauty Store Page

If luxury beauty is the only thing you dare buy than this news will be great for you. And while we are at it, it will also make those luxury lusters out there very happy. This month Amazon launched their new Luxury Beauty Store, for the first time retailing some of the best luxury brands. Amazon is the world’s largest online retailer but the messy and perceived “discounted” layout of the site has put luxury brands from joining in the action previously. Amazon does have luxury shoppers who come for things like fashion and gadgets, so why not beauty?

“We have luxury shoppers,” said Chance Wales, director of beauty and health & personal care for the e-commerce giant. “What we have been lacking is luxury brands, and we hope this is the first step to marry our customer’s needs with what brands expect in terms of displaying and selling their luxury [products].”

The good news is that Amazon has catered to the needs of the luxury brands. You won’t find a circus of mismatched products in the Luxury Beauty Store.

“This site is much more premium,” said Stephane Colleu, president and chief executive officer of Dr. Brandt Skincare. “A mass brand is not going to be sold within this platform, which is why it’s very attractive.”

While you may think Amazon has always offered premium brands, this is not the case as they are often listed by third-parties in the Amazon Marketplace. The difference with this site is that it is managed by Amazon, all the products are shot in-house and this is a true partnership between the brand and Amazon. It has been indicated that as part of this partnership, Amazon has also shown itself willing to exert more control over where the brands in the Luxury Beauty Store will be available on the site (read: Marketplace). “We are working with brands to make sure we’re presenting their products in an optimal environment,” said Wales.  Continue Reading

Tangle Teezer and Dessata hairbrushes

Detangling hairbrushes are available from just about everywhere now but when it comes to trusted brands there are a few to choose from. In this post I’ve got Tangle Teezer vs Dessata in a battle of the detangling brushes. Both are priced almost identically (here in Australian anyway) so which brush is worth your dollars?

For this battle I’ve selected the Tangle Teezer The Original to go up against the Dessata Maxi Detangling Brush. I own three Tangle Teezer brushes – The Original, Compact Styler and Aqua Splash – but for this post I’m comparing The Original as it’s the most popular model. Read on to find out which might be the best detangling brush for you.  Continue Reading

cosmetics priceline sale

A Priceline Sale is one of the most exciting two words in the english language. It’s even better when it’s teamed with the word COSMETICS!

This week the Priceline Cosmetics Sale gives you 40% off makeup storewide!

The Priceline sale will run Wednesday 16 August and Thursday 17 August 2017 both in store and online at Priceline Pharmacy. Login to the Priceline website and start making your wishlist so that come Wednesday you can just hit Checkout!

Need some inspiration? Try these top-selling makeup products!  Continue Reading

Best New Beauty July 2017 beauty products

We’re halfway through the year and we’ve already seen some great new launches, so what can we expect from the remainder of 2017? The best new beauty launches this month from ColourPop, Benefit Cosmetics, Essie and more gives me some good feelings about what to expect the next few months. Discover these new beauty products with my Best New Beauty July round-up. Continue Reading

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