Posts in Aromachology

Amazon Luxury Beauty Store Page

If luxury beauty is the only thing you dare buy than this news will be great for you. And while we are at it, it will also make those luxury lusters out there very happy. This month Amazon launched their new Luxury Beauty Store, for the first time retailing some of the best luxury brands. Amazon is the world’s largest online retailer but the messy and perceived “discounted” layout of the site has put luxury brands from joining in the action previously. Amazon does have luxury shoppers who come for things like fashion and gadgets, so why not beauty?

“We have luxury shoppers,” said Chance Wales, director of beauty and health & personal care for the e-commerce giant. “What we have been lacking is luxury brands, and we hope this is the first step to marry our customer’s needs with what brands expect in terms of displaying and selling their luxury [products].”

The good news is that Amazon has catered to the needs of the luxury brands. You won’t find a circus of mismatched products in the Luxury Beauty Store.

“This site is much more premium,” said Stephane Colleu, president and chief executive officer of Dr. Brandt Skincare. “A mass brand is not going to be sold within this platform, which is why it’s very attractive.”

While you may think Amazon has always offered premium brands, this is not the case as they are often listed by third-parties in the Amazon Marketplace. The difference with this site is that it is managed by Amazon, all the products are shot in-house and this is a true partnership between the brand and Amazon. It has been indicated that as part of this partnership, Amazon has also shown itself willing to exert more control over where the brands in the Luxury Beauty Store will be available on the site (read: Marketplace). “We are working with brands to make sure we’re presenting their products in an optimal environment,” said Wales.  Continue Reading

Best Beauty Holiday Gifts 2017

The holidays are about showing our loved ones we appreciate them, and to treat ourselves to a little something-something too. One way to do that is by picking up some of the best beauty holiday gifts. I’ve rounded up some of my top choices for every budget.  Continue Reading

In-Home Massage Soothe App Review

Have you had a professional massage in your own home? It was a concept I thought was reserved for rich housewives and high-flying executives. To my surprise, however, massage is no longer a luxury as it’s becoming an essential part of self-care. Hunching over computers and mobile devices, less daily movement and exercise …. our bodies are suffering. Massage is one of the easiest ways to reduce pain and stress from mounting up in our body, but with busier lives comes less time for self care.

I’ve always dreamt of having a massage therapist come to me, and I’ve looked into it many times over the last few years. I tried to find a reliable and certified massage therapist who offered in-home massage and didn’t charge a crazy price but that always seemed to be just out of reach. Then, I heard that Soothe had launched in Australia. An app that turns massage into an on-demand service. Will my Soothe app review reveal an answer to my prayers? Read on to find out! Continue Reading

Priceline Cosmetics Sale 2017

A Priceline cosmetics sale is just what the doctor ordered before the Holiday season madness. This month, Priceline is giving you 50% off all cosmetics and makeup. You heard correctly, 50% off! You could buy all your holiday and christmas gifts at 50% off and use the rest of your budget to treat yourself. Read on to get my shopping tips, product recommendations and all the nitty-gritty details. Continue Reading

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