When I was first researching my trip to New York I was looking into brands or products that seemed to be popular in the USA but I hadn’t heard of here. Granted, I don’t know every single brand that we have in Australia (as much as I try!) but that was one of main goals for the trip, to find out about stuff I didn’t know and share it with you.

Anyway, so one of the brands I came across on some forums was NYX. Everyone was raving about it but I thought the name sounded kind of try-hard. Like what does NYX mean? Continue Reading