One question that comes up a lot in the vegan community is if there are any professional haircare brands that are vegan. At first glance you would think it would be an impossible task to find one but I was recently informed by RY that one of L’Oreal’s professional brands, Pureology, is in fact vegan. I thought they must have been smoking something because there was no way I would believe a brand as iconic as Pureology was actually vegan. After checking the trusted resources of Leaping Bunny and PETA’s Beauty Without Bunnies I was delighted to find that they are 100% vegan – every single product – cruelty-free to the max. Queue me squealing like a girl and making a shopping list in my head of products I wanted to try.
To begin with I have chosen the Hydrate Shampoo and Condition products as I have been told by many people they are an outstanding example of the Pureology range. Read my review to find out if these products are worth the hype. Continue Reading