Posts in Optic White

Summer 13-14 Giveaway

FINALLY. Summer has arrived in Australia and we couldn’t be more excited. The weather has been up and down for the past few weeks but now that we can officially call it summer there is a noticeable change in mood. It’s also party season and as we inch closer to the end of year festivities we are noticing our bank balance has less digits than it should. One way to remedy the depression that comes with the expensive holiday season is to win awesome prizes, so that is what we are going to do.

Up for grabs this month are 35 summer-perfect prizes.Will you be a lucky winner? See what is up for grabs and submit your entry for a chance to win some holiday happiness!  Continue Reading

New Release Beauty Favourites Feb 2013

I don’t want to alarm anyone but I think the beauty industry took steroids this month because they seriously bulked up! Nails and makeup were the big players this time around here but surprisingly I had ZERO hair products. I played with a total of 92 products launching this month and none of them were hair. I am gobsmacked.

Nevertheless, I was kept very busy and compiling this list of new products to be excited about was more difficult than I had hoped it would be. I apologise now for any lusting that may occur as a result of this beauty porn. Let’s begin.

Continue Reading

Best New Beauty October blog post

You’d think October would be exclusively reserved for Halloween themed beauty but nope, Christmas is wiggling it’s way in. The best new beauty October products are mostly dominated with Holiday collections but I’ve tried sticking to just the solo new products that really thrilled me. I will be posting separate gift guides a little later on for all those cool Holiday collections.

For now, discover the best of the best with my Best New Beauty October round-up. Continue Reading

Beauty Blog Hop Giveaway

Want to win the gorgeous new Tarte LIMITED EDITION Buried Treasure Eyeshadow Palette? Read on to enter and find out how you could win 35 other beauty prizes in this MEGA Beauty Blog Hop Giveaway! Continue Reading

Best Vegan Skincare Brands

Everyone has their own opinion on what skincare should do and be, but for me it’s all about aiming for perfection. I don’t want skincare that does the bare minimum and let’s me age gracefully. I only want to use skincare that WORKS – constantly improving my skin and getting it to function at it’s very best. That’s why I’m sharing with you the best vegan skincare brands.

People often confuse my choice to be vegan as somehow meaning I don’t care about my aesthetics any more. They couldn’t be more wrong! My strict standards for top performing skincare isn’t lessened by my cruelty-free choices. If anything, it makes my standards even higher.

There’s a misconception that cruelty-free and vegan skincare is unable subpar; that they’re less effective than animal-based skincare formulations. While this may have been the case decades ago when vegan skincare exclusively meant “natural” products with little to no scientific basis, skincare development has come a long way since then. Don’t get me wrong, there are still hundreds of natural skincare brands out there that do exactly what I don’t want – they don’t improve your skin, they just make it feel and smell nice – and there is a market for those. Not everyone is deathly afraid of aging like me. However, if you strive for clear, healthy and progressively improving skin despite the years passing us by, than I have exactly what you need.

My list of top performing skincare brands will introduce you to the changemakers. The hard-working, highly efficient skincare that allows you to take charge of your own aging appearance. And it just so happens they’re also the best vegan skincare brands too!  Continue Reading

  • Beauty Glossary

    Parabens? Milia? What does it all mean? Check out the glossary

    Learn More

  • Shopping Directory

    Looking for retailers that ship your favorite brand to your country?

    Start Here