Within the last month, news broke that many beauty lovers had spotted MAC Cosmetics products being sold at their local Target store for a surprisingly reduced price. Many of you would realise that this is a very strange occurrence because MAC have very strict distribution rights, and in Australia it is ONLY sold at MAC Counters (in David Jones and Myer stores, MAC Pro Stores and on the MAC Australian website. Target has never been known as a stockist of MAC Cosmetics. Many savvy bloggers instantly put on their investigation hat and started to look into the how and why of this new MAC stockist.

The biggest concern for most consumers is if the products are from the Grey Market (fraudulent copies that look like the real thing). Many of you have asked for my opinion on the matter and before I made any comments I wanted to hear what both MAC Cosmetics and Target had to say on the matter. Yesterday I received an updated statement from Target and before I share it with you, I want to run you through the story so far.  Continue Reading